Fundraising

For many nonprofits, raising funds is a never-ending challenge. Yet, the more time and thought put into fundraising, the more horses a group can help and the more stable an organization becomes. A well-rounded development plan will include an array of ways to raise money throughout the entire year and not rely solely on one or two events or major donors.

• Special events/grassroots fundraising
• Direct mail marketing
• Monthly animal sponsorships
• Memberships
• Major gift appeals
• Merchandise sales
• Programming registrations (clinics, camps, therapeutic programs, riding lessons)
• Foundation grants
• Corporate sponsorships
• Crowd-sourcing
• Social media appeals
• In-kind donations

Alison
Free Online Courses in Business, IT, Management, and more!

Asking Matters
A short quiz to determine work/fundraising style, followed by paid trainings based on results.

ASPCApro
Offers a host of articles and webinars on fundraising and board development for animal welfare organizations.

Association of Fundraising Professionals
Paid membership to network and learn more about fundraising strategies.

Be Your Donor Super Guide
Network for Good’s extensive guide to developing an effective and engaging online presence.

BlueAvocado.org
E-newsletter for individuals leading nonprofit organizations.

Board Source
Literature related to advisory board management.

Charity How-To
Free and paid webinars for non-profit development.

Chronicle of Philanthropy
Latest philanthropy news articles, job board.

Get Fully Funded
Free and paid personalized resources to improve your non-profit fundraising. Sandy Rees has also presented webinars and seminars to help HHC members for free, which are linked below!

Homes for Horses Coalition Conference Presentation: 5 Must-Do’s to Raise Money Throughout the Year
Sandy Rees and Melissa Rubin, 2024 Homes for Horses Coalition Conference

Homes for Horses Coalition Webinar: The Donor Magnet: Practical Strategies for Attracting Your Next 100 (or 1000) Donors
Join Sandy Rees of Fundraising TV for great ideas for finding new donors. Use the free worksheet to follow along!

Homes for Horses Coalition Webinar: Create a Business Plan in One Hour
Join Jo Anne Miller, executive director of Brook Hill Farm to create your equine rescue business plan. Get a free business plan template here!

How to Create a Fundraising Plan
Network for Good.

HumanePro
A collection of resourceful tips, ideas, and webinars for animal nonprofits (HSUS).

Bonterra Resources for Social Good
Free and low-cost resources focused on a host of fundraising topics.

Nonprofit Tech for Good
A digital marketing and fundraising resource for nonprofits.

The NonProfit Times
Nonprofit management advice, software reviews, and more.

The Open Sanctuary Project
Find resources tailored specifically to supporting animal sanctuaries, including information on governance and organizational management.

SBA
Development guides and support for small businesses.

Sanctuary Websites
Upgrade your website with Sanctuary Websites, who specializes in donation-driven websites for animal sanctuaries, shelters & rescues. 

Summer Fundraiser for Hanaeleh Horse Rescue
Case Study by Kathi Kruse of Kruse Control Inc. and volunteer with Hanaeleh Horse Rescue. 2014 Summer Facebook fundraiser.

TechSoup Courses
Webinars and articles on nonprofit management strategies.